SuperATV started over twenty years ago, fueled by a passion for off-roading. Our first product, a 2 inch Polaris Sportsman EZ Install lift kit, came as a result of our founder Harold Hunts love of creek riding.
The success of the lift kit, based on his own design, led Harold to set up a shop in his garage, which also served as the warehouse and shipping center. The intent was to fill a small need for off-road enthusiasts, the same need he had for better Sportsman parts.
He was delighted and surprised when the need was much greater than he realized, and it was growing every day. As the industry exploded and demand grew, so did SuperATV. It was not just about 2 inch Sportsman lifts anymore—it was about improving every part possible on every machine available.
As the ideas multiplied and demand from avid riders grew, we answered the call.
Today, our success is supported by decades of experience, several facility expansions, and a thousand-plus item product line—all of which have solidified our position as an iconic name in the off-roading industry.
We soon outgrew that humble garage, and we have not stop growing since. We may be bigger, but we have not changed why we are here: to offer enthusiasts, racers and the people who get things done, the best aftermarket ATV and UTV parts and accessories at the best prices. From our humble beginnings in that cozy garage, we have been on a journey of non-stop growth. But amidst our expansion, our core mission remains unchanged: to provide enthusiasts, racers, and those who get things done with the finest aftermarket ATV and UTV parts and accessories, all at unbeatable prices.
Here at SuperATV, we are driven by a rich legacy and a commitment to leading the way in the off-roading industry. But leadership isn't just about being at the forefront, it is about continually pushing boundaries and encouraging more people to join the adventure.
We are dedicated to delivering elevated experiences, inspiring brands, and innovations fueled by riders like you. With the brightest minds in the industry at our helm, we are proud to lead from the front and embrace our role to the fullest. Because at SuperATV, we are not just fueling your off-road passion... we are igniting it.
Call Midwest Traction and talk to one of our experts about the best ATV/UTV tire for you. 1-855-681-8326